Topic: Innovation

The Rise of Storify, and What it Means for Journalism and Brands Alike

By: Rachel Oliner

April 04, 2012

Ranked one of Time Magazine’s 50 best websites of 2011, winning the SXSW Social Media Award in 2012– it seems as if Storify has nowhere to go but up. We were lucky to chat with one of Storify’s co-founders, Burt Herman, about the site’s beginnings, the future of journalism, and how brands can take advantage of this innovative service.

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Topic: Innovation

Tags: Social Media

Comments: Discussion

Facebook Timeline: 3 Ways To Get Back to the Future

By: Steph Parker

March 01, 2012

Thanks to Timeline, the focus on Facebook has shifted onto stories. And, those little stories all contribute to the biggest story of all: the one about your brand. It’s an exciting time to be a part of the conversation. Let’s get talkin’.

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Topic: Innovation

Tags: facebook, social media, timeline

Comments: Discussion

Get Pinterested

By: Rachel Oliner

February 29, 2012

Ever wanted a better way to organize and visualize your list of bookmarked links?  Pinterest, a burgeoning social media tool, is here to help.

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Topic: Innovation

Tags: pinterest, social media, trex

Comments: Discussion

A Premium Experience – for $1.99

By: Jim Brett

February 24, 2012

Swedish app developers Toca Boca are shaking up the digital world – for our kids. Their philosophy? A premium experience that’s all about play.

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Topic: Innovation

Tags: apps, category lead, kid apps, premium, user testing

Comments: Discussion

Browse Reviews, Not Merchandise

By: Matt Fiedler

February 07, 2012

Over the holiday shopping season, I saw a few jokes about retailer Best Buy. Summing it up, Twitter satirist @badtaglines wrote them a fake slogan: "Best Buy. AKA Amazon's Showroom." The humor comes partially from an uncomfortable truth: well-liked retailers like Best Buy are having trouble keeping up with online competitors' lower prices.

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Topic: Innovation

Tags: in store shopping experience, online reviews, online shopping experience, shopping experience

Comments: Discussion