News
Neiman Bolsters Leadership Team
Philadelphia, PA (July 6, 2011) - Neiman today announced Mike Raetsch as its new VP Director of Client Services. Raetsch brings over 14 years of consumer brand building experience to Neiman, most recently as SVP Group Account Director on Verizon at McCann Erickson New York.
"Neiman is running hard to help lead the epic change that is sweeping consumer communications," said Neiman CEO Tim Reeves. "We are thrilled to have Mike on our leadership team, as we continue to push boundaries to help our clients fully realize the many emerging opportunities for marketing innovation. With his vast experience helping consumers engage with brands in new ways, Mike will be another catalyst for our agency's ongoing transformation. And an invaluable strategic advisor and trusted confidant to our clients."
"It is tremendously gratifying when people of Mike's professional and personal caliber --people who have many choices -- decide that Neiman is where they want to be. It's an exciting time for Neiman, and I look forward to sharing even more growth news in the months ahead."
Raetsch has held leadership posts at McCann and Energy BBDO, across a variety of national brands including Verizon, Microsoft, Bass, Rolling Rock, Dos Equis, Wrigley, and Black & Decker. Raetsch, who joined Neiman in May 2011, will lead Neiman's Account Management practice.
"I'm excited to be joining an agency that is working to redefine consumer engagement through innovation," said Raetsch. "While the manner in which we can deliver a message is constantly evolving, creating a meaningful interaction is still about powerful ideas and storytelling. Neiman embraces both ends of that spectrum and is ahead of the game in terms of investing for future growth."
Raetsch, an eastern Pennsylvanian native, will divide his time between Neiman's Philadelphia and Harrisburg offices. He resides in South Jersey with his wife, Kate and daughter, Lila.